Subaru of America recently announced their addition of the Magellan Navigation App to the Subaru STARLINK Multimedia System on the 2017 Subaru BRZ. The STARLINK system works with the customers’ smartphone to deliver updated turn by turn directions as well as traffic updates to ensure you get where you need to in reasonable time. The new service is priced at $29.99 for a 3-year subscription or $14.99 for a 1-year subscription.

To get started with the new Magellan Navigation system all you have to do is make sure your phone is connected to the Subaru BRZ’s multimedia system and launch the STARLINK application on your phone. Once this is complete you can now use the in-dash controls begin using your new navigation software.

The 2017 Subaru BRZ offers an available 6.2-in. infotainment system, AM/FM HD radio, in-dash CD player, and up to 8 speakers! The standard trim features smartphone compatibility with Pandora, iHeart, Aha, and Stitcher applications. It also comes with Bluetooth connectivity and streaming. Subaru also offers SiriusXM Satellite Radio and a rear facing camera on the BRZ trims. For more information on the 2017 BRZ’s features please click here.

Find the STARLINK application in the Google Play or the Apple App Store

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On December 14th we were happily joined by Make-A-Wish of Mass. and RI to help celebrate Abigail’s Wish! Of course, her wish is to ride a unicorn, so how could we really resist? Much to our surprise we were joined by a few of our past Wish Kids. We had a blast packing our Outback full of toys and sharing the holiday cheer. You can help us in our goal to Share the Love this holiday season by supporting the Make-A-Wish Foundation, donating to Toys 4 Tots, or helping a charity of your choice. Check out the slideshow below to view some of our favorite moments!

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Thank you all for all your help throughout the year. We love working with the wish kids and the Make-A-Wish Foundation. We are so blessed to be able to work with these children and make their wishes a reality. It’s a heartwarming experience that really gets us into the holiday spirit. We hope your new year celebrations are everything you’re hoping for. If you would like to join us in continuing the fight to #ShareTheLove year round please see some of our frequently asked questions below to find out how you can help.

How can I help the Make-A-Wish Foundation?
How can I help Toys 4 Tots?
Learn More About The Share The Love Event
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The GoRogue Year End Event is going on now! Enjoy some of the lowest prices of the season on our new inventory! GoRogue this December and visit one or all of our top 5 Holiday Spots. Be sure to have someone special tag along to enjoy these locations to the fullest. Don’t forget to check out the newest installation of the Star Wars Saga, Rogue One in theaters December 16th.

1. The Oakwood Christmas Barn

You might pass right by The Oakwood Christmas Barn if you are not paying attention because it’s literally a barn. What’s on the outside cannot even begin to describe how magical the inside of the barn really is. The Oakwood Christmas Barn has been open for 42 years and they don’t have any intentions to close anytime soon. Find out more about The Oakwood Christmas Barn here. Check out some of our favorite images below.
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2. Taunton, Mass.

Taunton isn’t nicknamed “The Christmas City” for no reason. When December comes around the residents of Taunton come together to bring an impressive showing of lights and decor in anticipation for the holiday. The town green is transformed into a winter wonderland with lights and activities for the whole family! You are not going to want to miss their annual Lights On Festival and parade on December 3rd from 4:00 to 8:00 PM.

3. The Martha’s Vineyard Gingerbread Village, Oak Bluffs.

Imagine a community where Christmas was year round, a community like Oak Bluffs! The community has 318 Victorian cottages that are dressed as giant gingerbread houses! How much more festive can you really get? During the holiday season enjoy a slew of events and celebrations you are only going to find here.

4. Chatham.

Number four on our list is Chatham, Cape Cod. You know the holiday season has begun once the massive wreath on Chatham Light illuminates the small town. Throughout the month of December, you will find many activities in downtown. Some of these include free holiday concerts, the Christmas by the Sea Stroll Weekend, the tree-lighting ceremony and more! Jump in the back of a horse-drawn carriage and enjoy the holiday season in one of the most festive fashions you can imagine!
Chatham Cape Cod

5. Bright Nights at Forest Park, Springfield.

Springfield comes in at number five due to the town’s amazing Bright Nights display at Forest Park. You have the choice to drive through the display or enjoy the view from a horse-drawn carriage. This is a must-see holiday display, it’s like entering a winter wonderland. A perfect holiday event for the whole family.
Bright Nights at Forest Park

Enjoy great prices during GoRogue Year End Event! Find out more about the 2017 Nissan Rogue below and may the force be with you.

Order your very own 2017 Nissan Rogue RogueOne Special Edition at Bertera Nissan Today!
View Our Monthly Specials here
Oakwood Farms Christmas Barn


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We were recently invited to the Springfield Rescue Mission, located on 10 Mill St. in Springfield, for a tour of their new facility. We were initially greeted by a dining hall of happy faces. Many of the residents went out of their way to introduce themselves which really was an awakening experience. After speaking with a number of the residents we soon realized that all of these men are down on their luck and are desperately working to become viable members of society once again. Life can be hard but it’s always moving forward, some people just lose their path and need a little nudge into the right direction. We are very proud of the work The Springfield Rescue Mission is doing and we will work hard to continue to support them in their ventures.

The Springfield Rescue Mission isn’t just a shelter that accepts people for the night. They offer so much more than just their emergency shelter which many people aren’t aware of. Some programs offered by The Springfield Rescue Mission include their rehabilitation program and their transitional living program. These programs aim to get men off the street and into the doors of the Springfield Rescue Mission where they will undergo numerous introductory exams and interviews to craft the best curriculum for them. You read that correctly, in order to gain access to The Springfield Rescue Mission’s exclusive programs you must complete basic computer literacy, English, math and budget counseling courses to make sure you’re ready for reentry into society. A new entry into the Emergency Shelter will receive a shower, basic toiletries, a meal, and a bed for the night. Keep in mind that their Emergency Shelter can only house 43 men a night and isn’t by any means a permanent residence.

With the move to their new location The Springfield Rescue Mission is able to offer free breakfast open to the public from 6:00 AM to 10:00 AM 6 days out of the week. This is partly due to the increased size of their new kitchen and dining hall. They can now fit over 100 people in their dining hall! The kitchen is run by a team of residents and volunteers who are able to provide free nutritious meals to people who come to the shelter. There is also the Operation SONshine outreach program, which allows volunteers to stop at 7 locations and distribute free food to people in low-income areas.

At the moment the Springfield Rescue Mission is able to sleep 60 people. Every resident is assigned a Chaplin and they will work together to complete the program at a comfortable pace. Each Chaplin is generally assigned 6 men to work with, so as you can imagine things can get pretty busy.

The Give-Away center at the Springfield Rescue Mission is always looking for donations to keep their shelves stocked. You can find many of the supplies that are currently in need below:
•Winter Coats (Men, Women, and Children)
•Gently used clothing (Men, Women, and Children)
•New Underwear & Socks (Men, Women, and Children)
•Please contact the Springfield Rescue Mission for more information on needed materials.
Note: If you would like to use the Give Away Center at The Springfield Rescue Mission you must book an appointment first. To book an appointment give the mission a call at (413) 732-0808 ext. 121 and please bring a photo ID.

All of these services are here to help men, women, and children enter society with the best chances. Unfortunately, at this time the Springfield Rescue Mission is primarily dedicated to getting men off the street and into a warm bed. They have hopes in the future to open a women’s shelter of their own that can offer many new programs directed strictly towards women’s health and getting them back on their feet. If you are interested in helping the Springfield Rescue Mission out click here to check out some of their alternative donation methods.

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October 16th marked the annual Making Strides Against Breast Cancer Walk! Team Bertera Chevrolet was there and ready for the three to five mile walk! Many of our friends and family have been affected by breast cancer and cancer in general which is why it is so important that we helped raise $24,365.65! Helping the cause doesn’t end there. You can still help The American Cancer Society with their goal of abolishing Cancer by making a small donation of your own here. Check out some of our favorite images from the event below and if you have more pictures please feel free to send them to us!

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We hope you will be able to join us for next year’s Making Strides Against Breast Cancer Walk in Stanley Park! Together we can help bring an end to this horrible disease. Be sure to share all of your images with us on social media. You can find all of our social media channels below. Check out WWLP’s summary of the event below.

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Subaru of America recently announced that they will be stopping sales on the Subaru Crosstrek Hybrid for the 2017 model year. The Crosstrek Hybrid was actually Subaru’s first hybrid to be mass produced. It’s great on gas and still has all the features you have come to enjoy with Subaru vehicles like amazing on and off-road performance. Does this mean it didn’t sell well? No, not at all. Subaru’s motive for stopping production on the Crosstrek Hybrid is most likely due to the global platform being implemented into Subaru’s lineup.
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Now this may be the end of the Crosstrek Hybrid, but Subaru may still have a few Hybrid models up their sleeve. Jeff Walters, executive vice president of sales, explained “We are currently working on a new hybrid vehicle, although it is too early to discuss specifics.” It’s too early to tell what Walters is referring to exactly but some enthusiasts are already up in arms about the news.

Subaru’s goal is to move to a global platform for their vehicles. The new platform was designed to include PHEV and electric vehicles. Crash absorption has improved by 40% with the new platform and Subaru has even increased the rigidity of the body structure by over 70%! Combine the new platform with Subaru’s award winning All-wheel drive system, EyeSight capabilities and we’re looking at a pretty great base for the next generation of Subaru vehicles. If you are even half as excited we are for the next set of models then let us know which 2017/2018 model or concept is your favorite in the comments below.

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The folks over at Fiat Chrysler Automobiles have recently given their followers the hope that a Ford Raptor competitor is in the works. Many Ram Truck lovers will find this news to be absolutely game changing and there are some Ford lovers that will be making the switch too. So what is all the hype behind the new Ram Rebel TRX Concept?


Lets imagine for just a moment an off-road capable pickup truck with 575 horses under the hood and 37 inch tires. Combine those ingredients and you are left with a complete animal of a pickup. The concept truck itself is actually a completely working model. It’s been driven over 100 miles per hour on rough terrain. This is mostly due to the updated suspension, the 6.2 Liter HEMI V-8 engine, and the eight-speed automatic transmission.


With so many manufacturers setting their sights on the high performance off-road truck market we are bound to see many more concepts in due time. The folks over at Ram hope their take on an extreme off-road pickup stands out from the rest but only time will tell. The Ram Rebel TRX is still just a concept so there is still time to see changes. If you could change or add anything what would you add to the Ram Rebel TRX? Let us know in the comments below!

Stay updated on all things Chrysler, Jeep, Dodge, and Ram Truck related by following our blog! Stay tuned for even more updates and changes. If you can’t wait for the Ram Rebel TRX to be released feel free to visit us in Chicopee and we may be able to get you into something almost as cool.

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If you have been watching the news or perhaps you’ve even visited New York City recently you may have noticed a little snow on one corner but none on the next. This as well as a Jeep Wrangler being suspended from a building. You are probably expecting to read about some protest being held where they suspend a Jeep Wrangler until something is changed. However, that is not the case, the source of the snow as well as the suspended jeep happens to be apart of an advertising campaign held for the new “Rise of the Tom Raider” coming out for PS4.

please excuse the low quality of the image below.

You may be asking yourself, why in the world would a company suspend a 2,000 lbs vehicle above moving traffic in such a populated city? Well, it is simple, for a video game of course! The newest addition to the Tomb Raider series will be here on October 11th. The best part about the suspended Jeep is that once the game launches on of it’s lucky players will actually get to take the Jeep home! The best part is that this isn’t a prank. The cables and billboard have been approved by the FDNY as well as other city officials. The billboard and Jeep will only be up during October so be sure to enter for your chance to win!

If you could care less about the launch of Rise of The Tomb Raider and you are in the market for a new Jeep Wrangler of your own please feel free to view our inventory here. Be sure to check out our inventory of new Jeeps, Dodges, Chryslers, and Ram Trucks right here. For more information please feel free to visit us online at the link below.

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The 2017 Nissan GT-R has arrived and it’s better than ever before! Since there really isn’t much room to improve on performance the 2017 Nissan GT-R brings forth small changes that improve the quality of driving but believe it or not the 2017 Nissan GT-R has changed more in this model year than ever before. Everything from aerodynamics to the new tech included in the 2017 Nissan GT-R has been updated for this model year. You may not be able to spot the changes immediately as the look of the vehicle is generally the same, it’s what was changed under the hood that really matters. Find out more about the 2017 Nissan GT-R in the video below from our friends over at The Motor Trend Channel.

If that wasn’t enough for you check out some of the key features of the brand new 2017 Nissan GT-R below.


The GT-R’s rear end has been elongated on the sides to redirect the air away from the end of the bumper, keeping hot gases away, to assist in cooling the exhaust.

When air is drawn underneath the vehicle many issues may arise especially at high speeds. That is why the area around the C-Pillar has been reworked to help reduce turbulence, and to send the air flow to the end of the body.

With the new grille and larger grille openings the key components are allowed even more airflow than before. The front end of the vehicle has been reshaped and it now directs more air to the front wheels to help reduce drag.


The 2017 Nissan GT-R is available with semi-aniline soft touch leather on the door panels, center console, shift knob, and of course the seats. If you’re looking for a new world of comfort then this is definitely a must have.


Every Nissan GT-R houses a hand-built engine that was assigned to a single technician. The engine has a crest on it with the signature of the technician who hand built the engine. The engine is built in a controlled environment much like race cars are.

The more a driver is forced to shift, the less time power is being delivered to the wheels. To achieve your fastest lap time take control of the GT-R’s paddle shifted 6 speed dual clutch transmission and listen as the gears change in just 0.15 seconds while in the GT-R’s performance mode, R-Mode.

The engine in the 2017 Nissan GT-R was designed to put the vehicle in the same class as the super cars with less weight and much better fuel efficiency. Some call it a win-win for Nissan.


Take a close look and you can see the time and effort that was put in to redesign the front and rear end of the vehicle. The new design is meant to send more air to the front wheels to reduce drag and to prevent air from being drawn underneath the vehicle, all while keeping the exhaust cool.

One of the main reasons the GT-R sticks to the road so easily, especially at high speeds, is due to the underbody of the vehicle. Unlike your average car the GT-R’s underbody is covered by composite panels which allow more airflow to be directed towards the brakes and the rear diffuser to assist in stopping and gripping the road.


The NissanConnect system offers a great way to stay connected while at the wheel. The 8 inch color display serves up important locations like ATMs, restaurants, and gas stations nearby. The voice guided directions will help you get where you need to be without any confusion.

Nissan’s Intelligent Key allows you to simply tap a button on your door handle to unlock and lock your door. Your keys never have to leave your pocket to enter and start the GT-R. Just get in and go!


The available RearView Monitoring system displays what is directly behind you and it even includes a wide 180° view for an even better field of vision.

When you own such a classy and expensive vehicle you don’t want it to suffer any damage. That is why the available front and rear sonar sensors aide you in parking by making a noise when you’re getting a little to close to an object.

Nissan’s Advanced Air Bag System provides the driver with dual stage front air bags with seat belt sensors and a passenger classification sensor. The rate at which the airbags deploy at is dependent on the crash severity and more. It is quite the complex safety system.

Price Tag

A brand new 2017 Nissan GT-R starts at $109,990! If you would like one of the other trims of this vehicle like the GT-R Premium or the GT-R Nismo then you’re going to be looking at quite the hike in price but with the performance gains and excellent looks we think every trim of the 2017 GT-R is a bargain. If you’re in the market for a Godzilla of your own then visit for more information on how to order yours today!

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Sunday September eighteenth marked the annual Walk to End Alzheimer’s at Holyoke Community College. A few hundred people came out to show their support for the cause by walking anywhere from a quarter mile to a full mile and a half. Mix 93.1 and 94.7 WMAS were both on site with prizes and great music for the event. Although we were a little short we still managed to gather $150,481.57 of our $231,000 goal!

Amount Raised Alzheimer's Walk

There were a number of events before the walk officially began including a ceremony, warm-up Zumba and a whole slough of tents and vendors. There was useful information for those looking to make the switch to a retirement community. There were a few retirement organizations present with entire teams prepared to walk including Loomis Communities, Brookdale Senior Living, Home Instead Senior Care and more! It was great to see everyone come out in support of the End to Alzheimer’s.

The Palmer High School Band was present and ready to set the pace for the participants. They did an excellent job keeping all of the walkers hyped up too! If you took part in the End to Alzheimer’s walk feel free to send us your photos and we will add it to our collection. To view some of our favorite moments please see the slideshow and video below for more!

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To find out how you can help or to donate please visit the Alzheimer’s Association Website.

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